Somo is the leading
mobile marketing agency
in Europe

About Somo

Somo is the leading international mobile marketing agency. Our mission is to help our clients benefit from the rapidly evolving developments in the mobile market. We do this by identifying the benefits that mobile marketing can bring to a client’s business, then designing, building and delivering first class campaigns across all mobile platforms. We use sophisticated reporting and tracking tools to measure the success of campaigns to ensure that, whatever the objectives are, they are achieved.

Strategy

Stategic consultancy is at the heart of somo’s business. Our team has in-depth experience of mobile marketing and working with clients to evaluate how and where mobile fits into their business. We spend time understanding a client’s marketing plans and establish how they can be achieved using mobile marketing. We are independant of any agency or buying group so can offer impartial advice, specifically targeted to meeting a clients marketing objectives.

Creative design & build

Our specialism is understanding how to position a client’s brand successfully across all relevant media, either in conjunction with existing communication strategy, or using custom designed creative. Our team of talented designers ensure brands have impact, even on the smallest devices.

Mobile planning and buying

We are completely independent of any media network, owner or mobile operator and therefore only recommend the most suitable platform for your brand. We also have years of experience of buying media so can ensure that your advertising is efficient and cost effective.

Reporting & analysis

Advertising is nothing without measuring the effectiveness of campaigns. ApptimiserTM a global first in mobile app tracking enables us to seamlessly record and optimise across mobile media. Its unique ability to measure and report enables better ROI from media ensuring the ongoing achievement of ROI objectives. Also our proprietary modelling techniques based on millions of data points enable us to project the success of campaigns.

Who we work with